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With the changing economy the sale of cars has also increased remarkably in these years. The rising demands for newer models have lead to an acute tussle amongst the car manufacturers to launch better and newer models every year. Car shows are becoming a regular event in the automobile calendar. These shows are becoming more glamorous and grand and are attracting rising number of visitors every time. Car shows are a fertile marketing platform for car manufacturers and a one-stop showcase of latest models for car lovers.
Advantages to Car Manufacturers
Car shows are the best platforms where a manufacturer can launch his new model. Since a car show is a big event it is visited by many car lovers, international dealer and is also under the coverage of the media. This markets the model amongst a larger group more easily and effectively. The model also gets press attention without trying much, which acts as a catalyst in increasing the car popularity. As dealers of all companies visit car shows, car manufacturers can not only communicate with their dealers but also have a chance to win the trust of other company dealers. Car shows is the right event where any car manufacturer company can flaunt his company success and goodwill.
Advantages to Buyers
Car show is a marketing event introduced exclusively for buyers. Car show is the best place where a buyer can see all the latest models of the leading companies. As a buyer you get a good chance of evaluating all available models on the same day and under the same roof. You can also test drive all the models you want to choose amongst. This evaluation will greatly help you to make the right choice. With a complete understanding of what every model offers you will end up having happiness and satisfaction on your front seat.
Famous Car Shows
Various cars shows are held every year around the world. The most popular car shows include:
1. Chicago Auto Show
2. New York International Auto Show
3. North American International Auto Show
4. Motor Trend Auto Shows
How to get in
Venues and schedules of these shows are published in all leading newspaper and auto magazine. Similarly Internet is the best source to be informed. You can purchase the entry passes online. The Show website will provide you complete information on the participants, the city geography and all the other information you would require if you are traveling from another city.